Try FreeBrandLift Product Personalizer and Customily are both Shopify product personalization apps with real-time design previews and print-ready file generation. The core differences: BrandLift includes a bundle configurator, client storefronts, and AI tools that Customily doesn't offer, while Customily supports more platforms (Etsy, Amazon, WooCommerce) and has deeper POD provider integrations. BrandLift charges a flat $0.50–$0.75 per order; Customily charges $49/month plus a per-item transaction fee.
How does pricing compare between BrandLift and Customily?
BrandLift uses flat per-order pricing ($0.75/order on Basic, $0.50/order on Scale, unlimited on Enterprise), while Customily charges a $49/month subscription plus tiered per-item transaction fees that decrease with volume.
A critical distinction: Customily charges per personalized item, not per order. If a customer orders 5 different personalized products in one purchase, that's 5 transaction fees.
The honest answer on pricing: At lower volumes (under 200 orders/month), the cost difference between BrandLift Basic and Customily is relatively small and depends on your specific transaction fee tier. The pricing decision between these two apps should be driven by features, not cost — because the feature differences are much more significant.
At higher volumes, BrandLift's Enterprise plan ($299/month, unlimited orders) becomes significantly cheaper than any volume-based model once you pass 540 orders/month.
How does the feature comparison look side by side?
| Feature | BrandLift Product Personalizer | Customily |
|---|---|---|
| Monthly Price | $39–$299/mo | $49/mo per platform |
| Per-Order Fees | Flat $0.50–$0.75/order (Enterprise: unlimited) | Per-item, tiered |
| Real-Time Preview | ✅ | ✅ |
| Print-Ready Files | ✅ (production-grade) | ✅ |
| Bundle Configurator | ✅ | ❌ |
| Client Storefronts (B2B) | ✅ (3 on Scale, 10 on Enterprise) | ❌ |
| AI Background Removal | ✅ (1,000/mo–unlimited) | ❌ |
| AI Image Generation | ✅ (100/mo–unlimited) | ❌ |
| Volume Pricing Rules | ✅ (Scale+) | ❌ |
| White-Label | ✅ (Scale+) | ❌ |
| Shopify | ✅ | ✅ |
| Etsy | ❌ | ✅ |
| Amazon | ❌ | ✅ |
| WooCommerce | ❌ | ✅ |
| Street/Star Maps | ❌ | ✅ |
| AI Image Filters | ❌ | ✅ |
| POD Integrations | Printify + Kodiak POD | Printify, Printful, Gooten, ShineOn, + |
| Built by Production Shop | ✅ (Kodiak Decorated Products) | ❌ |
What features does BrandLift have that Customily doesn't?
Bundle configurator
Shopify limits every product to 100 variants. BrandLift's bundle configurator handles multi-product packages natively. Customily has no bundle building capability. How bundles work →
Client storefronts
BrandLift's Scale plan includes 3 private branded stores for organizations; Enterprise includes 10 (additional stores at $14.95/month each). These drive recurring B2B revenue — one shop running storefronts for schools, gyms, and companies can add thousands per month. Customily has no equivalent feature. Learn more →
AI tools
All BrandLift plans include AI background removal (1,000/month on Basic and Scale, unlimited on Enterprise) and AI image generation (100/month on Basic and Scale, unlimited on Enterprise). Customily doesn't include AI tools.
Built-in POD fulfillment
BrandLift includes Kodiak POD — our own drinkware fulfillment service powered by Kodiak Decorated Products in Green Bay, WI. Custom tumblers ship at pricing 10% below Printify Premium. Kodiak POD details →
What features does Customily have that BrandLift doesn't?
Multi-platform support
Customily works on Shopify, Etsy, Amazon, WooCommerce, BigCommerce, and Shoplazza — all from one account. If you sell personalized products across multiple marketplaces, Customily lets you manage from a single dashboard. BrandLift is Shopify-only. This is Customily's biggest advantage.
Advanced creative tools
Street maps, star maps, crossword puzzles, calendars, and AI-powered image filters. Popular for gift and home decor products.
Broader POD integrations
Customily connects with Printify, Printful, Gooten, ShineOn, JetPrint, Merchize, and more. BrandLift integrates with Printify and offers Kodiak POD for drinkware.
Who should choose BrandLift?
- Sell product bundles exceeding Shopify's 100-variant limit
- Need client storefronts for schools, gyms, companies, or teams
- Run a production shop needing files for actual decoration equipment
- Want flat, predictable per-order pricing
- Sell only on Shopify
- Want AI background removal and image generation included
- Need integrated drinkware POD via Kodiak POD
Who should choose Customily?
- Sell on multiple platforms (Etsy, Amazon, WooCommerce, and Shopify)
- Offer creative personalization like maps, star charts, or AI-filtered photos
- Use multiple POD providers (Gooten, ShineOn, Merchize, etc.)
- Don't need product bundles or client storefronts
- Sell primarily gift and home decor products
How do I switch from Customily to BrandLift?
The switch typically takes 2–4 hours: install BrandLift (14-day free trial), recreate product configurations, test thoroughly, switch live products, cancel Customily. Your Shopify products, images, and inventory stay unchanged — only the customization layer changes.
Frequently Asked Questions
Is BrandLift better than Customily?
It depends on your needs. BrandLift is better for client storefronts, product bundles, AI tools, and production-grade file output. Customily is better for multi-platform selling (Etsy, Amazon, WooCommerce) and creative tools like map generators.
Does Customily have a bundle configurator?
No. BrandLift includes a native bundle configurator. If you sell multi-product packages, you'd need a separate app alongside Customily.
Can I use Customily on Etsy and Shopify?
Yes. Customily supports both from a $49/month subscription per platform. BrandLift is Shopify-only.
Does Customily charge transaction fees?
Yes. Per-item fees on top of the $49/month subscription. BrandLift charges flat per-order fees ($0.50–$0.75) or unlimited orders on Enterprise ($299/month).
Can I create B2B storefronts with Customily?
No. Client storefronts are available on BrandLift's Scale (3 included) and Enterprise (10 included) plans.
Try BrandLift Product Personalizer Free for 14 Days
Written by Rob Diederich, Founder of BrandLift & Kodiak Decorated Products.
Last updated: March 31, 2026